Which pioneering outdoor retailer first implemented a full biophilic store design with a living plant wall, natural lighting, and reclaimed wood fixtures that increased customer dwell time by over 40%?

Store layouts have evolved dramatically over the decades, with one of the most significant recent trends being the integration of natural elements into retail spaces. This approach, known as biophilic design, has transformed how consumers experience and interact with retail environments. Test your knowledge about this fascinating intersection of nature and retail strategy that's reshaping the customer journey and boosting engagement metrics across the industry.

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REI (Recreational Equipment Inc.)
Patagonia
The North Face
L.L.Bean