Which consumer product innovation, launched in 2012, pioneered the 'buy one, give one' model specifically for wildlife conservation by providing tracking collars for endangered species?

Conservation efforts for endangered species often rely on innovative consumer products that help fund crucial programs. These products create awareness while generating revenue for wildlife protection. Test your knowledge about a groundbreaking conservation-focused product that revolutionized how consumers could directly support animal protection efforts.

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Elephant Pants (donating 10% of profits to elephant conservation)
WildTrack Bracelets (each purchase funding one wildlife GPS collar)
Pangolin Protection Backpacks (using scale-like design to raise awareness)
Rhino Water Bottles (with horn-shaped cap and conservation messaging)