Which celebrity's endorsement deal with Nike created the iconic Air Jordan brand that has generated over $5 billion in annual revenue and revolutionized athletic footwear marketing?

Celebrity endorsements have become a cornerstone of modern advertising strategy. When famous people lend their image to products, both parties typically benefit - but some endorsement deals have been particularly lucrative or transformative. This poll tests your knowledge about one of the most successful celebrity endorsement partnerships in retail history that changed the trajectory of a major brand.

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