Which retail giant pioneered the use of 'heat mapping' technology to analyze in-store customer movement patterns by geographic region, revolutionizing store layouts globally in 2012?

In the world of retail, understanding geographic patterns and consumer behavior across different regions can make or break a marketing strategy. Location-based promotions have evolved dramatically in recent years, with retailers leveraging geographic data to create targeted campaigns. Test your knowledge about this fascinating intersection of retail and geography!

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Target
Walmart
Macy's
Best Buy