Which astronomy product launch campaign first used augmented reality to let customers virtually 'test' how celestial objects would appear through their telescope from their specific location?

The astronomy industry has seen remarkable product launches and marketing campaigns that captured public imagination about the cosmos. From telescope innovations to space observation software, companies have utilized fascinating strategies to market their astronomy products. This trivia tests your knowledge about a groundbreaking marketing campaign that changed how consumers engage with astronomy products at home.

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Celestron's 'SkyAlign Reality' campaign in 2017
Meade Instruments' 'Virtual Observatory' launch in 2015
Orion Telescopes' 'StarSeek Live View' promotion in 2018
Sky-Watcher's 'Cosmic Preview' technology reveal in 2016