Which major performing arts organization faced significant backlash in 2019 after a $500,000 rebranding effort that replaced their 50-year-old logo with a minimalist design many critics called 'generic'?

The performing arts world isn't just about the shows on stage—it's also about how theaters, companies, and venues market themselves to audiences. Over the decades, many iconic performing arts organizations have undergone significant rebranding efforts to stay relevant, appeal to new audiences, or signal a new artistic direction. This poll tests your knowledge of a famous theater company's rebranding strategy that caused quite a stir in the arts world.

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The Metropolitan Opera
The Royal Shakespeare Company
The Sydney Theatre Company
The Abbey Theatre of Ireland