Which famous entrepreneur initially launched their brand in a completely different retail category before pivoting to their now-iconic product line?
Before they became household names for their personal brands, many celebrities took unexpected paths in retail and product development. This trivia challenges you to identify which famous entrepreneur made a surprising early pivot that led to their current empire. Test your knowledge of brand history and the evolution of celebrity business ventures that transformed retail landscapes.
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- Jessica Alba's The Honest Company began as a luxury fashion line before switching to eco-friendly baby products
- Gwyneth Paltrow's Goop started as an organic grocery delivery service before becoming a wellness brand
- Rihanna's Fenty Beauty was originally developed as a fitness apparel brand before focusing on inclusive cosmetics
- George Clooney's Casamigos Tequila was first conceived as a coffee brand before shifting to spirits
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