Which gaming company pioneered the 'Play & Collect' omnichannel retail strategy that allows players to purchase digital games online and pick up exclusive physical collectibles in-store?

The gaming industry has transformed retail strategies with innovative omnichannel approaches to reach players. From digital marketplaces to physical collector's editions, gaming companies have pioneered unique ways to connect with consumers across multiple touchpoints. Test your knowledge about how major gaming companies have revolutionized their retail presence and customer experience in this increasingly digital world.

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Nintendo with their Nintendo Store Connect program
Epic Games with their Fortnite Physical Rewards System
GameStop with their PowerUp Rewards Pro membership
Electronic Arts with their EA Play Collector's Initiative