Which iconic American brand was nearly bankrupt in the 1990s, before experiencing a dramatic turnaround through product innovation and nostalgia marketing, returning to cultural relevance with its 'American Heritage' campaign?

Throughout retail history, certain iconic brands have faced near extinction only to make remarkable comebacks. These resurrections often involved brilliant product marketing strategies, leadership changes, or adaptations to shifting consumer preferences. This trivia question tests your knowledge about one of the most dramatic brand revivals in consumer product history - a classic American story of decline and rebirth.

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