Which pioneering approach to customer data analytics revolutionized content development in the streaming era?

The film and television industry has been transformed by streaming platforms and their sophisticated use of customer data. Major studios and streaming services now rely heavily on viewer analytics to make critical decisions about content development, marketing strategies, and even casting. How well do you understand the big data revolution that's reshaping Hollywood's approach to audience engagement and content creation?

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Netflix's content algorithm that analyzes viewing patterns to greenlight shows without traditional pilots
Amazon's purchase history integration that recommends films based on consumer product preferences
HBO's focus group methodology that tests audience reactions to preliminary footage
Disney+'s social media sentiment analysis that predicts franchise potential