Which celebrity's collaboration with Puma in 2017 set a record for the fastest-selling product line in the company's history, increasing their women's business by over 98%?

Celebrity brand collaborations have become a cornerstone of modern product marketing strategy. These partnerships often leverage the star power of famous individuals to drive unprecedented sales and create cultural moments. This poll tests your knowledge about one of the most successful celebrity-brand collaborations in retail history that shattered sales records and changed how companies approach influencer partnerships.

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• Rihanna (Fenty x Puma)
• Selena Gomez (SG x Puma)
• Beyoncé (Ivy Park x Puma)
• The Weeknd (XO x Puma)

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