Which artist pioneered the surprise digital drop marketing strategy with a self-titled visual album in 2013, changing how major artists release music?

The music industry has seen numerous innovative marketing campaigns that transformed artists' careers and changed how music is promoted. Some campaigns have become legendary for their creativity and impact, establishing new benchmarks in music marketing. Test your knowledge about one of the most groundbreaking digital marketing campaigns that revolutionized album releases in the streaming era.

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Beyoncé
Drake
Taylor Swift
Kanye West