Which transportation company first introduced a mobile app-based loyalty program that used AI to personalize rewards based on travel patterns and preferences?

The transportation industry has evolved significantly in how it engages customers through loyalty programs. From airlines to rideshare companies and public transit systems, these programs have transformed how people choose their transportation options. This trivia question tests your knowledge about a pioneering loyalty innovation that changed how transportation companies build customer relationships.

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Uber with Uber Rewards (2016)
Delta Airlines with SkyMiles Medallion Status App (2015)
Amtrak with Guest Rewards Mobile (2017)
Lyft with Lyft Rewards (2018)