Which pioneering 1997 advertising campaign involved releasing cryptic posters with no title, just the question 'Who is Harry Potter?' months before the book's release?

Throughout history, certain advertising campaigns have transformed how books are marketed and consumed. These innovative approaches have helped authors reach wider audiences and changed the publishing landscape forever. Test your knowledge about these groundbreaking literary marketing moments that blurred the lines between advertising and art!

This is a live public trivia poll on AIPolls.Net. Vote and see real-time results.

• Bloomsbury's pre-release campaign for 'Harry Potter and the Philosopher's Stone'
• Random House's guerrilla marketing for 'The Da Vinci Code'
• Penguin Books' interactive campaign for 'The Girl with the Dragon Tattoo'
• Scholastic's viral marketing for 'The Hunger Games'

Powered by AIPolls.Net — AI-powered real-time polling platform.