Which 2012 sci-fi film lost Disney approximately $200 million due to a marketing campaign that deliberately removed 'Mars' from its title, believing the word would deter audiences?

The film industry has seen some spectacular marketing failures that significantly impacted box office performance. Even big-budget productions with talented casts can flop when promotional strategies miss the mark. This poll tests your knowledge about one of the most notorious advertising failures in recent Hollywood history that resulted in a major financial loss for the studio involved.

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John Carter
Prometheus
Battleship
After Earth