Which famous Broadway theater adopted its distinctive red and gold art deco logo in 1987, designed by Frank Verlizzo (aka 'Fraver'), that has since become one of the most recognizable brand identities in American theater?

The performing arts world is full of iconic theaters and companies with distinctive brand identities that have stood the test of time. These institutions have carefully crafted their visual and conceptual presence to communicate their artistic vision and values. Test your knowledge of performing arts brand identity with this challenging question about one of Broadway's most recognizable theaters!

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• The Gershwin Theatre
• The New Amsterdam Theatre
• The Majestic Theatre
• The Shubert Theatre

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