Which company's marketing team invented the term 'FOMO' (Fear Of Missing Out) and deliberately popularized it as part of a 2011 marketing campaign?

Marketing campaigns often rely heavily on language to create memorable impressions. Some campaigns have been so linguistically clever that they've actually influenced how we speak and communicate. This poll tests your knowledge of famous marketing slogans that have had a significant impact on language usage and entered our everyday vocabulary. Can you identify which company created these language-changing campaigns?

This is a live public trivia poll on AIPolls.Net. Vote and see real-time results.

Merriam-Webster Dictionary (to promote their new digital app)
American Express (for their 'Don't Leave Home Without It' campaign rebrand)
Pepsi (for their limited-time flavor releases)
Duolingo (as part of their language learning motivation strategy)