Which ancient shopping festival, dating back to the 14th century, began as a tribute to a goddess and is now considered the world's oldest continuously running shopping festival?

Throughout history, cultures worldwide have developed unique shopping festivals that blend commerce with deep cultural traditions. These festivals often originated from religious ceremonies, seasonal harvests, or historical events, and have evolved into major retail phenomena that drive significant economic activity while preserving cultural heritage. Test your knowledge about these fascinating intersections of commerce and tradition that continue to shape retail experiences globally.

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Takanakuy Festival (Peru)
Kanda Matsuri (Japan)
Meena Bazaar (India)
Diwali Mela (Global)