Which publisher first introduced the modern mass-market paperback format in the 1930s, revolutionizing book packaging and making literature more affordable and accessible to the general public?

Book packaging has evolved dramatically over centuries, from simple cloth bindings to today's sophisticated designs that serve as marketing tools. Publishers now invest heavily in cover art, typography, and special edition features to help books stand out in a crowded market. Test your knowledge about a revolutionary moment in book packaging history that changed how we interact with literature.

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Penguin Books (founded by Allen Lane)
Random House (founded by Bennett Cerf)
Simon & Schuster (founded by Richard Simon and Max Schuster)
HarperCollins (originally Harper & Brothers)