Which retail innovation first allowed customers to virtually 'try on' religious jewelry and sacred objects before purchase using augmented reality?

Religious bookstores and spiritual product retailers have evolved significantly in the digital age. From traditional brick-and-mortar shops to sophisticated omnichannel experiences, these specialized retailers have embraced various innovations to better serve faith communities. Test your knowledge about a groundbreaking retail innovation that transformed how religious products are marketed and sold to believers worldwide.

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Holy Land VR, launched by Catholicity in 2018
Sacred Mirror, introduced by Zulily's spiritual products division in 2019
Divine Reflection, developed by Jerusalem Heritage Ltd. in 2017
Spiritual Essence, created by Amazon's religious goods department in 2016