Which retailer pioneered the 'Festival Marketplace' concept, transforming store sections to immersive cultural celebration zones with rotating festival themes throughout the year?

Traditional cultural festivals drive billions in retail sales annually, with brands increasingly designing products and experiences specifically for these celebrations. From Lunar New Year to Diwali, Día de los Muertos to Hanukkah, cultural festivals represent massive retail opportunities. This poll explores how one major retailer has pioneered innovative approaches to festival marketing that respects traditions while creating memorable shopping experiences.

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Target with their 'Cultural Connections' program
Macy's with their 'Heritage Celebration' initiative
Walmart with their 'Global Traditions' campaign
Amazon with their 'Festive Finds' marketplace