Which celebrity-brand collaboration is considered the most financially successful of all time, generating over $1 billion in revenue annually?

In today's retail landscape, celebrity brand collaborations have become a powerful strategy for companies to boost visibility and connect with new audiences. These partnerships can transform product perception and create unprecedented demand. This trivia question examines one of the most financially successful celebrity brand collaborations in history - can you identify which partnership broke records and redefined what's possible in the celebrity endorsement space?

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Beyoncé and Adidas (Ivy Park)
Michael Jordan and Nike (Air Jordan)
Rihanna and LVMH (Fenty Beauty)
Kanye West and Adidas (Yeezy)