Which innovative retail technology was first introduced by Nike in 2019, revolutionizing how customers purchase athletic footwear?
The sporting goods industry has embraced cutting-edge technology to enhance customer experiences both in-store and online. From virtual try-ons to AI-powered equipment recommendations, retail technology has transformed how athletes and sports enthusiasts shop. Test your knowledge about one of the most significant technological advancements that changed the sporting goods retail landscape in recent years.
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- Nike Fit: An AR scanning technology that measures foot dimensions with 13 data points to recommend the perfect shoe size
- Nike Pulse: A biometric scanning system that analyzes gait patterns to suggest optimal running shoes for your stride
- Nike Mirror: A virtual try-on display that projects shoes onto your feet using holographic technology
- Nike Custom Lab: In-store 3D printing stations that create custom insoles while customers wait
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