Which retail technology advancement has been most widely adopted by luxury brands to combat counterfeiting and provide customers with product authenticity verification?

The retail landscape has been dramatically transformed by technological innovations in recent years. From streamlining checkout processes to enhancing customer experiences, technology has become a cornerstone of modern retail strategy. This trivia question tests your knowledge about a groundbreaking retail technology that has significantly impacted inventory management and customer trust. Can you identify which technological advancement has revolutionized product authenticity verification in luxury retail?

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Blockchain-based digital passports that store a product's entire manufacturing and distribution history
Facial recognition systems that identify known purchasers of counterfeit goods
Holographic price tags that change color when scanned by authentic retailer devices
AI-powered shopping assistants that can identify counterfeit products through visual scanning