Which iconic Broadway musical partnered with Swarovski to create a limited-edition crystal collection that included replicas of key costume elements from the show?

Theater and performing arts productions have increasingly turned to brand collaborations to enhance revenue streams beyond ticket sales. These strategic partnerships between Broadway shows and commercial brands have created unique marketing opportunities while helping fund artistic endeavors. Test your knowledge about these creative collaborations that have graced the performing arts world in recent years.

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The Phantom of the Opera
Hamilton
Wicked
The Lion King