Which athlete-brand partnership is credited with revolutionizing sports endorsement deals by introducing royalty-based compensation and creating the first athlete sub-brand?

Product endorsements in sports have evolved dramatically over the decades, transforming both athletic careers and brand marketing strategies. The right partnership can elevate an athlete to iconic status while revolutionizing a brand's market position. This trivia question focuses on a pivotal moment in sports endorsement history that forever changed how athletic sponsorships are structured and valued. Test your knowledge about this landmark deal that set new standards for athlete-brand partnerships.

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Michael Jordan and Nike (Air Jordan)
Tiger Woods and Nike (Tiger Woods Collection)
Roger Federer and Uniqlo
LeBron James and Sprite