Which music streaming platform's year-end personalized recap campaign became so successful that it's now widely imitated across the music industry?

In the competitive world of music streaming, one campaign changed how artists connect with fans forever. This 2018 marketing innovation combined data analytics with personalized content to create a viral phenomenon that's now standard practice across the industry. Test your knowledge about this groundbreaking campaign that transformed how we discover music.

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• Spotify Wrapped
• Apple Music Replay
• YouTube Music Rewind
• Tidal Year in Review

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