Which retailer first implemented a large-scale Virtual Reality 'try before you buy' home furniture visualization app that led to a 40% reduction in product returns?

Virtual Reality (VR) has been transforming the retail landscape by creating immersive shopping experiences that bridge the gap between digital convenience and physical store engagement. While many retailers have experimented with VR technology in recent years, one company made a particularly significant impact with their innovative implementation. Test your knowledge about this pivotal moment in retail VR history that changed how consumers interact with products before purchase.

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• IKEA (with IKEA Place in 2017)
• Wayfair (with Wayfair Spaces in 2016)
• Amazon (with Amazon View in 2018)
• Walmart (with Walmart Home Preview in 2019)

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