Which language learning platform launched the viral marketing campaign "Language Matters" that featured real-world translation fails with potentially serious consequences?

Marketing campaigns in the language industry require special attention to cultural nuances and linguistic precision. Some campaigns have become famous for their innovative approaches to promoting language services, translation tools, or language learning platforms. Others have become infamous for their translation blunders. This poll tests your knowledge about a notable marketing campaign in the language and linguistics industry that made headlines.

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Duolingo, with their campaign showing tourists ordering unintended food items due to translation errors
Babbel, with their campaign highlighting business deals lost due to miscommunication
Rosetta Stone, with their campaign showing embarrassing mistranslated tattoos
Memrise, with their campaign depicting diplomatic incidents caused by interpreter errors