Which innovative retail technology was first introduced by the World Wildlife Fund (WWF) in 2018 to allow consumers to 'adopt' endangered animals through augmented reality?

In recent years, innovative retail technology has revolutionized wildlife conservation efforts and animal product marketing. Conservation organizations now leverage sophisticated retail platforms to raise funds and awareness while creating sustainable revenue streams. Test your knowledge about a groundbreaking retail innovation that has significantly impacted wildlife conservation fundraising and consumer engagement.

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WWF AR Guardians - an app that creates lifelike 3D endangered animals in your home with personalized conservation updates
Wildlife Wallet - a blockchain-based platform where adoption certificates are stored as NFTs
EcoScan - a barcode scanning technology that shows wildlife impacts of purchased products
Conservation Companions - AI-powered virtual pets that mirror the behaviors of adopted wild animals