Which federal agency underwent a major rebranding in 2010, replacing its eagle logo with a blue and white wordmark as part of a comprehensive effort to appear more user-friendly to taxpayers?

Government agencies and political organizations understand the power of branding in connecting with constituents and communicating their mission. This poll tests your knowledge about a significant government branding initiative that changed how citizens interact with a critical federal service. How well do you know the strategic rebranding efforts that shape public perception of government agencies?

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