Which innovative marketing campaign is credited with transforming athlete endorsements from simple product placement to creating athletic-focused sub-brands?

In the competitive world of sports marketing, some campaigns revolutionize how brands connect with athletes and fans. This poll tests your knowledge about one of the most influential marketing strategies that transformed athlete endorsements and created a whole new paradigm for sports marketing. Do you know which groundbreaking campaign changed the game forever?

This is a live public trivia poll on AIPolls.Net. Vote and see real-time results.

Nike's 'Air Jordan' line with Michael Jordan (1984)
Gatorade's 'Be Like Mike' campaign (1992)
Adidas' 'Impossible Is Nothing' with Muhammad Ali (2004)
Under Armour's 'I Will' campaign with Stephen Curry (2013)