Which major retailer pioneered the use of 'geo-pricing' technology that adjusts online prices based on a customer's proximity to competitor stores?

Geographic pricing strategies allow retailers to adjust prices based on location factors. This sophisticated approach considers regional competition, local purchasing power, transportation costs, and cultural preferences. In today's data-driven retail environment, companies leverage geographic information systems (GIS) and advanced analytics to implement dynamic pricing models that maximize profits while remaining competitive in diverse markets. Test your knowledge about this fascinating intersection of geography and retail pricing!

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