Which athlete holds the Guinness World Record for the most valuable lifetime endorsement deal, signed with Nike in 2015 and reportedly worth over $1 billion?

The world of celebrity endorsements has seen some astronomical deals that have broken financial records in marketing history. These partnerships between brands and celebrities have redefined product marketing strategies and created some of the most memorable advertising campaigns. Test your knowledge about the most lucrative and record-breaking brand endorsements in history!

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LeBron James
Cristiano Ronaldo
Michael Jordan
Roger Federer