Which music streaming service was the first to introduce a 'collaborative playlist' feature that allowed multiple users to add and edit songs in a shared playlist?

The digital era has completely transformed how we consume music. Streaming platforms have changed not only how artists distribute their work but also how they build their brand identity and maintain customer loyalty. This shift has created new marketing challenges and opportunities for artists and labels alike. Test your knowledge about this fascinating evolution in the music industry!

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Spotify
Apple Music
Tidal
Amazon Music