Which architectural firm's 2018 marketing campaign introduced the 'Living Building' certification concept that revolutionized how sustainable architecture is promoted to clients?

Test your knowledge about one of architecture's most innovative marketing campaigns that transformed sustainable design from a niche concept into mainstream practice. This campaign fundamentally changed how architectural firms position eco-friendly design solutions and influenced client expectations across the industry. How well do you know the marketing strategies that reshaped architectural practice?

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Foster + Partners with their 'Architecture Alive' campaign
BIG (Bjarke Ingels Group) with their 'Hedonistic Sustainability' initiative
Miller Hull Partnership with their 'Living Building Challenge' promotion
SOM (Skidmore, Owings & Merrill) with their 'Biophilic Blueprint' program