Which CEO famously returned to their struggling retail company in 1997 and introduced the revolutionary 'Think Different' campaign that helped save the business from bankruptcy?

Test your knowledge about famous retail CEOs who have dramatically changed how we shop and consume products. These visionary leaders didn't just run companies—they revolutionized entire sectors, created new business models, and permanently altered consumer behavior. Their decisions have shaped everything from how products are designed and marketed to how we interact with brands. How well do you know these influential figures who transformed the retail landscape?

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• Steve Jobs (Apple)
• Howard Schultz (Starbucks)
• Jeff Bezos (Amazon)
• Mickey Drexler (Gap)

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