Which celebrity's partnership with Procter & Gamble led to the creation of their own product line that eventually made them a billionaire through retail strategy and brand extension?

Celebrity endorsements can make or break a product's success in the marketplace. When famous people lend their name, face, or influence to a brand, they often bring massive visibility and credibility. This poll tests your knowledge about one of the most successful celebrity marketing strategies that transformed both the celebrity's career and the brand's trajectory in retail history.

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Jessica Alba with The Honest Company
George Clooney with Nespresso
Rihanna with Fenty Beauty
Jessica Simpson with her fashion brand at Macy's