Which unexpected brand collaboration in 2020 sold out in under 30 minutes and generated over 4 billion social media impressions, despite initial skepticism from marketing experts?

Brand collaborations have become a cornerstone of modern pop culture marketing strategies. When two seemingly unrelated brands join forces, they can create unprecedented buzz and consumer excitement. This trivia question tests your knowledge about one of the most surprising and successful brand collaborations in recent pop culture history that broke social media engagement records.

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Crocs x KFC (fried chicken-scented clogs with chicken-inspired jibbitz)
IKEA x LEGO (buildable storage boxes with LEGO-compatible studs)
Oreo x Supreme (limited edition red Oreo cookies with Supreme logo)
Heinz x Ed Sheeran (ketchup bottles with Sheeran's tattoo designs)