Which mathematical software company's marketing campaign first popularized the tagline 'Bringing Mathematics to Life' that revolutionized how interactive math visualization tools were marketed to universities?

Marketing campaigns in the mathematics industry often employ clever tactics to reach their target audience of educators, students, and math enthusiasts. Companies that produce mathematical software, textbooks, and educational tools compete to capture market share in this specialized field. This trivia question focuses on a groundbreaking marketing campaign that transformed how a mathematical product was perceived and adopted in educational institutions worldwide.

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Wolfram Research (for Mathematica)
MathWorks (for MATLAB)
Texas Instruments (for TI-Nspire)
Maplesoft (for Maple)