Which streaming platform pioneered the 'Shop the Look' feature that allows viewers to purchase items worn by characters directly while watching shows?

The worlds of entertainment and e-commerce have been converging in fascinating ways. Streaming platforms have become major retail players, creating innovative shopping experiences connected to their content. Test your knowledge about how streaming services are transforming the retail landscape with shoppable content, merchandise tie-ins, and digital transformation strategies that blend entertainment with commerce.

This is a live public trivia poll on AIPolls.Net. Vote and see real-time results.

Amazon Prime Video with its X-Ray technology
Netflix through its Netflix Shop integration
Disney+ with its Disney Marketplace feature
HBO Max via its WarnerMedia Store connection