Which celebrity famously turned down a $10 million deal to be the face of Coca-Cola in 1989, stating 'I don't want to sell sugar water for the rest of my life'?

Brand ambassadorships have become a cornerstone of modern marketing, with companies carefully selecting celebrities who can authentically represent their values and appeal to target demographics. These partnerships can dramatically boost brand visibility and credibility, sometimes creating iconic associations that last decades. Test your knowledge of these powerful marketing relationships that have shaped consumer perceptions and purchasing behaviors around the world.

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Steve Jobs
Michael Jordan
Madonna
Bill Gates