Which athlete's endorsement deal was so revolutionary that it created an entirely new product category and is still generating billions in revenue decades after their retirement?

Celebrity endorsements have become a cornerstone of modern marketing strategies, with brands investing millions to secure famous faces for their campaigns. These partnerships can transform product perception, reach new audiences, and create cultural moments. This trivia tests your knowledge about one of the most lucrative and transformative celebrity endorsement deals in history that changed both the product landscape and celebrity marketing forever.

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Michael Jordan with Nike (Air Jordan)
Serena Williams with Puma
Tiger Woods with Titleist
David Beckham with Adidas