Which endangered animal was strategically chosen as WWF's logo in 1961 because it would reproduce well in black and white printing and create emotional appeal for conservation?

Brand mascots can become powerful symbols for conservation efforts, connecting consumers emotionally to environmental causes while building recognizable brand identities. The strategic selection of animal mascots has helped raise awareness and funding for wildlife conservation globally, turning endangered species into iconic brand ambassadors. Test your knowledge about one of the world's most successful wildlife conservation brand stories!

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Giant Panda
Bengal Tiger
African Elephant
Mountain Gorilla