Which major retailer created an award-winning VR experience allowing customers to 'Journey to Asgard' where they could interact with Norse gods while browsing products?

Mythology and folklore have long captured human imagination, and savvy retailers know that leveraging these timeless narratives can create powerful brand experiences. From Norse gods promoting products to Greek mythology influencing store designs, the retail world has embraced mythological elements in surprising ways. This trivia tests your knowledge of how modern retail brands have incorporated mythology and folklore into their experiential marketing strategies.

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IKEA
Target
Walmart
Best Buy