Which 1999 film revolutionized movie marketing by creating a fake documentary-style website and viral campaign that made many viewers believe the fictional story was real?

In the film and television industry, effective advertising campaigns can make or break a production's success. Some campaigns have become legendary for their innovative approach, viral spread, or cultural impact. Test your knowledge about one of the most successful and groundbreaking movie marketing campaigns that changed how films are promoted forever.

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• The Blair Witch Project
• The Sixth Sense
• Fight Club
• The Matrix

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