Which celebrity's retail brand pioneered a direct-to-consumer model that eliminated traditional retail markups and revolutionized their industry?

In the world of celebrity entrepreneurship, several famous people have launched their own retail brands - but not all have revolutionized the industry. This poll tests your knowledge about which celebrity truly disrupted traditional retail with an innovative business model that transformed how products reach consumers. Look beyond the famous faces to the actual business innovations behind these celebrity brands!

This is a live public trivia poll on AIPolls.Net. Vote and see real-time results.

Rihanna with Fenty Beauty's shade-inclusive cosmetics line
Jessica Alba with The Honest Company's transparency-focused baby products
Kylie Jenner with Kylie Cosmetics' social media-driven sales strategy
Gwyneth Paltrow with Goop's luxury wellness marketplace