Which major retailer established the first innovation lab dedicated to retail technology advancement in 2011, pioneering the concept of in-house retail tech incubators?

Innovation labs have become crucial for retailers to test new technologies before widespread implementation. These dedicated spaces allow companies to experiment with cutting-edge solutions like AI, AR/VR, robotics, and frictionless checkout systems in controlled environments. Test your knowledge about which major retailers were early adopters in establishing these forward-thinking innovation centers that have shaped modern retail experiences.

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• Walmart (Walmart Labs)
• Target (Target Technology Innovation Center)
• Nordstrom (Nordstrom Innovation Lab)
• Amazon (Amazon Go Innovation Center)

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