Which mythological figure's name was controversially adopted by a major retail brand, leading to cultural appropriation debates and a market research-driven rebranding in 2019?

In today's competitive retail landscape, brands frequently draw inspiration from mythology and folklore to create compelling brand identities and product narratives. This strategy, deeply rooted in cultural storytelling, helps companies forge emotional connections with consumers through archetypes and familiar symbolic patterns. Test your knowledge about how ancient stories have shaped modern retail branding strategies!

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The Hawaiian goddess Pele for a sportswear line
The Inuit sea goddess Sedna for a frozen food brand
The Norse god Thor for a power tools manufacturer
The Celtic goddess Brigid for a women's clothing retailer