Which major telescope manufacturer revolutionized astronomy retail with its 'GoTo' technology, introducing the first mass-market computerized telescope system that could automatically locate celestial objects?

The astronomy industry has seen remarkable retail innovations as telescopes and stargazing equipment have evolved from specialty items to consumer products. Major retailers have developed unique marketing strategies and brand identities to capture the growing amateur astronomy market. Test your knowledge about the business side of bringing the cosmos to consumers!

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Celestron
Meade Instruments
Orion Telescopes & Binoculars
Sky-Watcher